Martha Careful
2 years ago
There have been some very interesting video sessions to which some of the member have linked.

Perhaps you youngsters could help me understand a couple of things:
  • Do the people who formulate them make (or hope to make) money by posting these videos or is it strictly for the love of the Packers?
  • If so, how do they make it?
  • If one subscribes to their webcasts, do they hope to get advertisers?  (of the ones I have viewed, there do not seem to have ads)
  • If so, how do they seek out advertisers and how much do they get paid?
  • Is it by click to an ad?  Or is it per view?
  • When they post NFL game footage, aren't they violating a copyright? 

Thanks, 
Martha
Go Packers!!!!
nerdmann
2 years ago

There have been some very interesting video sessions to which some of the member have linked.

Perhaps you youngsters could help me understand a couple of things:

  • Do the people who formulate them make (or hope to make) money by posting these videos or is it strictly for the love of the Packers?
  • If so, how do they make it?
  • If one subscribes to their webcasts, do they hope to get advertisers?  (of the ones I have viewed, there do not seem to have ads)
  • If so, how do they seek out advertisers and how much do they get paid?
  • Is it by click to an ad?  Or is it per view?
  • When they post NFL game footage, aren't they violating a copyright? 

Thanks, 
Martha

Originally Posted by: Martha Careful 



1:  Most of these podcasts and YouTube channels have memberships you can join. They put out free content as like a free sample. Then you can also sign up for there members section which is usually through a site like patreon. 

2:  They make money thru paid subscriptions. Some also will get sponsors. For awhile, Ticket King was a sponsor for CheeseHead TV. Years ago they had a memorabilia store as a sponsor.

3:  Subscribers will often pay a membership fee, which i believe is normally their primary income source. Some will also get sponsors.

4:  Dunno. They also get paid by youtube. Not sure how much. Maybe like $1 per thousand views. Not sure.

5:  Probably both. People who own channels on YouTube can set the advertisements on their own videos. How many they want, and where they want them in the video.

6:  Video is fair use, like on TV news. They might also have some agreement or deal. Hollywood is very protective of its copyrights, bulldozing people even for fair use. Especially if it's used for the wrong type of political video. If you ever do a sex tape, play Disney in the background. That way if anyone posts it anywhere, tanks will break through the walls to shut down whatever server upon which it might be uploaded.
“Winning is not a sometime thing, it is an all the time thing. You don't do things right once in a while…you do them right all the time.”
earthquake
2 years ago
As Nerd says, generally ad revenue in various forms.

Youtube pays a royalty per view for videos that opt into the ad platform. I don't know the exact structure for this and I think it varies depending on subscriber count, video length, etc, but generally you have to have millions of views on videos that you put out multiple times a week to approach anything like a livable income. So most people making Packers or NFL videos on Youtube probably aren't making enough money to live on and are likely doing it more as a hobby.

Youtube introduced a subscription service recently where you can sign up to pay a small amount every month to support content creators. This is generally a better option that cash per view for someone with a small but loyal and engaged following.

Patreon is a similar service where supporters pay a certain amount per month. Often there are teirs and supporters who pay more get some kind of perks, like seeing videos early or exclusive content. I don't know how common this is with sports videos but it's common with artists and content creators in other hobbies, like woodworking or other crafts.

 
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Zero2Cool
2 years ago

There have been some very interesting video sessions to which some of the member have linked.

Perhaps you youngsters could help me understand a couple of things:

  • Do the people who formulate them make (or hope to make) money by posting these videos or is it strictly for the love of the Packers?
  • If so, how do they make it?
  • If one subscribes to their webcasts, do they hope to get advertisers?  (of the ones I have viewed, there do not seem to have ads)
  • If so, how do they seek out advertisers and how much do they get paid?
  • Is it by click to an ad?  Or is it per view?
  • When they post NFL game footage, aren't they violating a copyright? 

Thanks, 
Martha

Originally Posted by: Martha Careful 


1. Yes. And notice, no ads on this website. Why? Strictly for the love baby!!

2. They use metrics to lure advertisers to pay them to promote their product/service. Either the video will contain injected ads, or the author will do a product read during the video to promote a service/product.

3. There are multiple ways to subscribe. YouTube it is free to subscribe. This is one of the aforementioned metrics used to lure advertisers. "Look at my subscriber count!" on Facebook it's "look at my friends count" and on Twitter it's "look at my follower count" and so on and so on. There is also something called engagements that is leveraged to entice advertisers. And engagement is basically someone sharing the media (video, tweet, status) or replying to it, or other such interactions.  It's essentially a way for an advertiser to know their product will be viewed by more than just the "subscriber" count.  Another way to subscribe is the paid version and this one generally limits the ads you see, or removes them completely. 

4. Kind of covered above. I'll add this though. You'll see a lot of people saying controversial things for the sake of engagements/interactions. When you see polls or questions being asked, generally, the author is hoping it's a lightning rod of controversy to snare a plethora of attention. Rarely do you see people asking a question generally because they want to know the census answer. It's almost always to see how many sheep and rats they can hurdle up into their scheme of "give me engagements for my advertisers".  And this is why Kevin hates the system. 😀 

5. This is where it gets complicated. Both are true. Click an ad, view an ad. Generally speaking, these can be both equal credit to the author as it is not their fault he ad was crap and not clicked. It's up to the marketing team of the ad to generate ads that people click, and then follow through with a sale. The author (person who created the video that has ads injected) will probably get more credit for a click, than just a view. It could even be a credit for a view, AND a credit for a click. Basically, all of this information gets analyzed for what is working and what is not working. The marketing team might be like ok why are injecting our knitting ads into a NFL highlights? It's not working, we need to pivot. The whole thing is quite fascinating and if you dig into it, you can really leverage the system to make a lot of money very easily. Of course, that is providing you have a worthwhile product/service to market.

6. Yes, unless they bought rights to display the footage. I believe YouTube has agreements with NFL where if NFL content is shown, then YouTube will inject an ad and the revenue will go to NFL. I've had a few Packers highlight videos with that scenario done. Where it was told to me I was in violation, however, NFL will put ads and I am not allowed to make money off the video.
UserPostedImage
nerdmann
2 years ago
I do make money from my onlyfans, but I'm mainly just having fun with it. 
“Winning is not a sometime thing, it is an all the time thing. You don't do things right once in a while…you do them right all the time.”
Martha Careful
2 years ago
Thanks Everyone…its always good to learn things
Go Packers!!!!
Zero2Cool
2 years ago

Thanks Everyone…its always good to learn things

Originally Posted by: Martha Careful 



Anytime. I am loaded with useless and pointless bits of information. 😁
UserPostedImage
Martha Careful
2 years ago
Mr. Cool,

I bet you spend a lot of time on the website.  Why not have an advertiser or two for your time and trouble?  It wouldn't bother me as I have a lifetime of ignoring people and advertisements (as long as they are not overly obtrusive).

Perhaps a beer sponsor...Johnsonville brats...something like that.

I don't know what others think but it would be nice if you got something for your efforts, in addition to the pure satisfaction of reading everyone's thoughts :-)

Martha
Go Packers!!!!
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